FLXone is now a part of Teradata

Monday 19 October 2015

New Teradata Integrated Marketing Cloud Release Unifies Advertising and Marketing via Next-Gen Data Management Platform Sweeping enhancements enable true individualized marketing and bring new levels of agility to enterprise marketing ecosystems ANAHEIM, California — (Teradata PARTNERS 2015 User Group Conference) — October 19, 2015 Teradata Marketing Applications, a division of Teradata Corp. (NYSE: TDC), the […]

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5 Reasons why DMPs are a marketer’s best friend

Sunday 13 September 2015

What a beautiful time to be a marketer! Thanks to the current digital landscape, lots of user information is disclosed on the internet – information that can be used to find the perfect customers for your company. Sounds great, right? Instead of guessing about the characteristics of our website visitors (like we used to in […]

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Billions of requests per day meet Go 1.5

Thursday 20 August 2015

Customer-centric marketing relies on collecting and processing as many relevant events as possible. Customers are everywhere, which means the amount of data is increasing exponentially. The Go language plays a very important role in our data collection technology. Today, FLXone handles 3+ billion requests per day with an in-house developed application. Our path to achieving […]

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Putting the customer at the center of your marketing strategy

Wednesday 19 August 2015

Sam Walton, founder of Walmart, once proclaimed: “There is only one boss. The customer. And he can fire everybody in the company from the chairman on down, simply by spending his money somewhere else.” Whether you sell clothing, beauty products, steaming services, online games or something completely different, your customers have the power to make […]

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